Cynthia Smith serves as a Salesforce Administrator at TIEMH with a focus on building, improving, and maintaining the CRM and marketing databases for TCMHCC. She completed her Master of Science in Social Work from the University of Texas at Austin and has worked with non-profit organizations, educational institutions, and commercial clients as a Salesforce CRM and marketing automation strategist.
With 11+ years in the Salesforce ecosystem, Cynthia has led Sales Cloud and Marketing Cloud implementations, solved complex business issues, and helped clients make the most out of their marketing automation platforms. She holds multiple Salesforce certifications, including Salesforce Administrator and Marketing Cloud Account Engagement Consultant. Cynthia has presented at Salesforce’s annual Dreamforce conference, Texas Dreamin’, and Salesforce sponsored webinars.
When Cynthia is not learning a new Salesforce skill, you will find her hiking the trails in Austin, Texas.